Studio Farrelli builds tools and ventures with AI — then holds them to a real bar before they ship. The first one is the strategic business audit. It's run by one person: Stuart Farrell. No agency, no team of MBAs. Just taste, judgment, and a refusal to ship slop.
I'm a commercial carpenter from Sydney with 8+ years on the tools. I run my own one-man trade business and contract to two main builders. Somewhere along the way I got obsessed with how good businesses actually get built — and started studying operators at $250M+ scale as closely as I'd study a set of plans.
The audit came from a problem: I had access to thousands of hours of operator content but no fast way to apply it to a specific business. So I built one. It indexes 500+ real-world case studies and uses Claude to apply the relevant frameworks to any business in about 60 seconds.
It's not a consultant in your DMs charging $5k/month. It's not a 90-minute discovery call followed by a slide deck. It's a deliverable — a written audit you can read, print, and act on. If you want hands-on help implementing what it recommends, you can email me directly.
A starting point. A second opinion. A pattern-match against frameworks proven across hundreds of businesses. Best used by founders who already know their business is leaving money on the table but can't quite see where. AI does the heavy lifting — I make sure it's any good.
Email: studio@studiofarrelli.com
Location: Sydney, Australia · Built solo, replies sent personally.